There are so many different types of pillows on the market it’s mind boggling.  Do you go into WalMart and buy a $9.99 foam pillow or spend $40 or more for a lofty down pillow?  Depends on what you want.  I think the most comfortable pillows are my lofty down pillows.  They weren’t cheap, but they were a marvelous investment. I bought them during a white sale. My husband prefers his mushy foam pillows that he’s had for years.  I tried to talk him into getting rid of them, but nothing doing.